SOCIAL • DIGITAL • PODCAST • PRINT Publishing in Our Community Since 1984
Mount Pleasant Magazine A deeply rooted community partner for over 40 years Mount Pleasant Magazine began publishing 40 years ago, and as a result, our community roots have grown strong and deep — like the mighty oak tree, whose deep roots allow it to grow despite Mother Nature’s fierce storms and changing seasons. Strong roots of the oak tree allow their limbs to expand beyond their massive trunk — similar to the expansion of our publication. Mount Pleasant Magazine’s deep community roots go beyond any one street or neighborhood. Even when the magazine roots were still young, they helped us weather storms like when Hurricane Hugo slammed into the Carolina Coast in 1989. Back then, our community knew us as East Cooper Magazine. As the town around us was rebuilding from the storm, we rose to the occasion and continued to publish and grow East Cooper Magazine, which we later renamed Mount Pleasant Magazine. More recently, in 2020 during COVID, our mission was to bring some certainty during a time when there seemed to be so little. Our deep community roots again were tested and grew much deeper and stronger. Our love for the community gave us the strength we needed to provide Mount Pleasant Magazine, and we did not miss a single issue during those trying times. Mount Pleasant Magazine is a brand whose deep community roots have 40 years of digital and print growth. We are recognized throughout the community as a trusted source and positive voice for Mount Pleasant. We’ve helped thousands of local businesses grow through the glossy and online pages of the magazine and we’d love to do the same for yours For us, it’s about helping the town we love to grow and prosper. Our mission is to offer local businesses affordable ways to target their customers by leveraging the brand of Mount Pleasant Magazine, whose deep roots are as mighty as an oak tree and continue to thrive 40 years later.
By the Numbers 120k MAGAZINES PRINTED ANNUALLY 256k AVERAGE DIGITAL MAGAZINE PAGEVIEWS PER YEAR 1k+ NEWCOMERS RECEIVING THROUGH DIRECTMAIL PER ISSUE *On average 72.5% FEMALE READERSHIP (Print) 27.5% MALE READERSHIP (Print) 150,000 IMPRESSIONS REACHED THROUGH GEOFENCING EACH DIGITAL EDITION 760,000 ANNUAL PRINT AND DIGITAL READERS *DIGITAL 256K, PRINT 504K 70,000 FOLLOWERS ON LOCAL FACEBOOK AND INSTAGRAM COMMUNITIES 9 SOUTH CAROLINA WELCOME CENTERS Distributed every issue 50 STATES REPRESENTED BY READERSHIP 25+ FACEBOOK AND INSTAGRAM COMMUNITIES 51% FEMALE READERSHIP (Digital) 49% MALE READERSHIP (Digital)
Issue 1 – BEST OF MOUNT PLEASANT EDITION • Best of Mount Pleasant • Bridal Issue 2 – BEAUTIFUL HOMES EDITION • Beautiful Homes • Best of Mount Pleasant–II • Hammock Coast Issue 3 – FAMILY & WOMEN EDITION Issue 4 – SUMMER EDITION • IOP/Sullivan’s Island • Kitchen, Baths, Pools & Landscaping • Back to School Issue 5 – FALL EDITION • Fall • Food • Football • Charleston Retirement Lifestyle • Auto Issue 6 – HOLIDAY EDITION • Holiday Issue • Food & Fashion Editorial Calendar
Mount Pleasant - 29464 Bank of the Lowcountry Barnes and Noble Beacon Bank Bottles – Coleman Blvd. Coleman Public House CVS – Long Point Road Dunes Properties Franke at Seaside Harris Teeter – Ben Sawyer Blvd. Harris Teeter – Long Point Road Harris Teeter – Houston Northcutt Blvd. Harris Teeter – Rivera Drive Harris Teeter – Six Mile J+K Furnishings Kid Cashew Mount Pleasant City Hall Mount Pleasant Gardens MUSC Midtown Oyster Candle Company SC Federal Credit Union Smoothie King Southern Belle Steel City Pizza Mount Pleasant - 29466 Big Bad Breakfast Distribution Methodology A Sampling of our Local Distribution Bohemian Bull Beacon Bank Bubbles Gift Shoppe Dulce Churros La Hacienda Eleven 81 Harris Teeter-SC-41 Havens Furniture Mellow Mushroom Mex 1 Pleasant Family Dentistry Sol South Carolina Federal The Front Porch Wando Family Dentistry Downtown East Bay Deli Harris Teeter – East Bay Isle of Palms Agent Owned Realty Delta Pharmacy Dunes Properties Harris Teeter – IOP IOP Marina Jeff’s Bagels New York Butcher Simmons Seafood Wild Dunes Real Estate Wild Dunes–select vacation homes Daniel Island Beacon Bank Lobbies of office buildings Egan’s Spirits VIVA Up the Coast: Georgetown, Pawleys Island, and Murrells Inlet Food Lions: South Strand & Murrells Inlet The George Hotel (in room) Pawleys Island Chamber of Commerce Georgetown Chamber of Commerce Sewee Outpost Georgie Girl Between the Antlers Winyah Brewery Bistro 217 Whiskey Moon Cafe
Distribution Methodology DIRECT-MAILED TO NEWCOMERS Reach all newcomers who have moved into Mount Pleasant, Daniel Island, Isle of Palms and Sullivan’s Island with each issue. WELCOME CENTER DISTRIBUTION Statewide Distribution through South Carolina Welcome Centers. DISTRIBUTION TO REGIONAL AIRPORTS Kiosk at Asheville Regional Airport Reached 2.1 Million Travelers in 2022 HOTEL DISTRIBUTION Reaching visitors in-room and lobbies of area hotels.
843-881-1481 | www.ReadMPM.com Since 1984
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