Mount Pleasant Magazine March/April 2025

45 www.ReadMPM.com | www.MountPleasantMagazine.com | www.MountPleasantPodcast.com Six years ago, if someone had told me I’d be running my own business, I wouldn’t have believed them. My original plan was to climb the corporate ladder, but life had a different path in store — one that led me straight into the world of entrepreneurship. That unexpected journey began with a realization: small businesses, especially those in my own community, needed a stronger digital presence to thrive. I discovered a passion for helping brands tell their stories online and from that passion, The Digital Touch was born. What started as a side project quickly turned into a full-time career dedicated to web design, social media strategy and branding that helps businesses connect with their audience in meaningful ways. Now, as I continue to grow my business, I’m excited to partner with Mount Pleasant Magazine, a publication that champions local businesses and the people behind them. This community is filled with innovative entrepreneurs who are passionate about what they do and I’m eager to share insights, learn from others and celebrate the incredible work happening right here in the Lowcountry. Entrepreneurship has been an adventure — challenging, rewarding and full of unexpected turns. But at the heart of it all is a simple goal: helping businesses navigate the digital world while staying true to what makes them unique. I’m grateful to be part of this journey and to connect with others who share the same passion for growth and innovation. My Journey as an Entrepreneur The Digital Touch BY ALYSSA FRANCO

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