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MARKETING CONTENT BEST OF 2016
A Significant Impression
on the Market – andVoters
The Caleb PearsonTeam
O
nly a few years after
he opened the Mount Pleasant
RE/MAX/Alliance office, Caleb
Pearson has made a significant
impression on the Charleston area
real estate market.
He and the Caleb Pearson
Team earned “Best of Mount Pleasant” honors in two
categories: best individual agent and best real estate
team. In addition, Pearson has the
number one producing RE/MAX
team in Charleston
and the number three
RE/MAX team in the
Carolinas region. They
also have received
national recognition –
they are one of the top
producing teams in
the country.
The company
handles home purchases,
home sales and vacant
land sales. Caleb
Pearson, Clay Pearson,
Justin Teachey, Brandon
Bott, Matt Alderman, Chris Street, Amanda Perry, Jonathan
Hoff, Justin Batt, Pamela Lazarus, Chelynne Crowell and
Alexis Webb make up the Caleb Pearson Team.
“I graduated in 2011 with a business degree and
had a job lined up in Raleigh,” Pearson explained. “The
job didn’t start until the fall, so I decided to move to
Charleston for a few months. I met a woman, Betty Gales,
who was successful in real estate. She took me under her
wing and mentored me, along with her partners, Robert
Jeter and Hank Johnson. From there things started to
really take off.”
Pearson called the culture at his agency “unbelievable,”
adding, “We all absolutely love what we do. The personalities
on our team are tough to beat. Each person on our team goes
above and beyond for the client. Our main focus is to treat
everyone as though they are our only client.”
Real estate is not about a commission check to Pearson.
Instead, he wants to do what is best for his clients,
sometimes even advising them to rent a home or wait for
the market to improve.
“I would love to have the sale, but they will come back
to me down the road when the timing and the market are
right. I also find myself turning down listings if the client
has unrealistic expectations. It is not fair to the client to
take a listing when they believe the house is worth more
than it actually is.”
Pearson believes
he has become more
of an educator than a
salesman over the past
few years. His goal is
to make sure his clients
understand what it takes
for a home to sell for
top dollar.
“It is not my job to
sell the client on using
me as their Realtor. It is
my job to educate them
and guide them along
the process. It is ultimately their choice on where to price
the home.”
Pearson believes Mount Pleasant is the best area in
Charleston for him to do business.
“The school systems are great, the real estate market is
booming, the people are phenomenal and everything is right
at the tip of your fingers – beaches, restaurants, shopping.”
As for receiving recognition as one of Mount Pleasant’s
“Bests” Pearson said, “It is extremely humbling. It is a team
effort though. A lot of hard work, long hours and growing
pains have gone into our growth.”
To learn more about the Caleb Pearson team, visit
www.viewcharlestonareahomes.comor call 843-566-5251.
Photo courtesy of the Caleb Pearson Team.
By JOhN TORSIEllO